Skip to main content

Feast or Famine Isn't a Business Model. It's a Symptom.

Three business owners helping professional services firms build predictable growth—so you stop lurching between "too busy" and "where's the next client?"

You know the pattern. Great month, panic month. Pipeline full, pipeline empty. Referrals come in waves—and you can't control the waves.

Meanwhile, you're so busy delivering for current clients that you have no time to find the next ones. Marketing feels like a luxury you can't afford to focus on.

We've been there. That's why we built PathOpt.

Schedule a Strategy Session
The Problem

The Founder's Trap

You're good at what you do. Really good. That's the problem. **Your expertise got you here.** Clients hired you because you're the expert. Word spread. Referrals came in. **But your expertise can't scale.** You're still the one doing the work, finding the clients, and managing the business. There's no system. Just you. **The result:** Income tied to your hours. Growth limited by your capacity. And a business that would collapse if you took a month off. Sound familiar?

1

The Referral Dependency

80% of your clients come from referrals. Which is great—until the referrals slow down. You have no control over your pipeline, just hope that the phone keeps ringing.

2

The Capacity Ceiling

When you're busy with clients, you're not marketing. When you're marketing, you're not serving clients. There's never enough time for both—so growth happens by accident.

3

The Pricing Pressure

Without consistent lead flow, you take what you can get. You discount. You say yes to projects you shouldn't. Your rates stay flat because you can't afford to lose the client.

The PathOpt Approach

Build the Pipeline. Build the Systems. Build the Business That Doesn't Need You in Every Decision.

We're three business owners who've built and scaled professional services firms. We know the feast-or-famine cycle intimately—and we know how to break it.

1

Predictable Lead Generation

Stop depending on referrals you can't control. Build a pipeline that produces consistently:

  • Targeted marketing that attracts your ideal clients
  • Lead quality focus (not volume—fit)
  • Measurable cost per qualified lead
  • Complete transparency into what's working
2

Systems That Scale

Get out of the day-to-day so you can focus on growth:

  • Client acquisition processes that don't require you
  • Follow-up systems that convert leads while you work
  • Operational efficiency that increases capacity
  • The infrastructure to hire without chaos
3

Strategic Partnership

Not another vendor. A partner who's been where you are:

  • Strategy you'd expect from a CMO—without the salary
  • Execution you'd expect from an agency—without the black box
  • Perspective from three business owners who've built what you're building

Who This Is For

We work with professional services firms ready to build sustainable, predictable growth.

  • Professional services firms doing $500K-$3M in revenue
  • Consultants, agencies, law firms, accounting practices, advisors
  • Owners who are still the primary rainmaker (and tired of it)
  • Businesses ready to invest in growth, not just survive
Ready to Grow?

Ready to Break the Feast-or-Famine Cycle?

Let's talk about what predictable growth actually looks like for your firm.

Schedule Your Strategy Session